Client Engagement Coordinator

INTRODUCTION

At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.  

We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.

JOB PURPOSE

We are looking for an individual who is keen to learn, with a luxury retail background, strong analytical skills and good stakeholder management abilities to work as part of our newly formed Client Engagement team, who are evolving how Burberry drives retail behaviours to ensure client retention and brand loyalty growth.

RESPONSIBILITIES

The key responsibility will be to own and report on Burberry Private Clients KPIs (sales, productivity, retention, client portfolio growth…), track them against retail KPIs to drive performance and ensure BPC Consultants deliver the yearly targets and remain best in class among their sales peers. The role will also:

• Assist with putting together the BPC yearly regional sales targets , and help drive results.
• Map out areas of opportunity to geographically expand BPC and continually drive the BPC trial programme to convert Sales Associates to Burberry Private Client Consultants.
• Ensure that actionable recommendations and learnings are delivered to all regions across the business, as well as to senior leadership.
• Monitor and improve the reporting suite and tracking of the BPC programme at Burberry to drive productivity.
• Use existing and develop further reporting solutions to provide visibility of the performance of our BPC teams to all corporate and retail stakeholders to deliver the agreed sales targets and drive performance improvements.
• Track the performance of BPC regional teams in commercial activities such as festive and exclusive product events, as well as ongoing appointment tracking and customer data capture.
• Support delivery of Store facing reporting, as well as Senior Management roll ups to ensure our retail teams have visibility of the key metrics to drive weekly performance. Ensure clear and consistent definitions exist behind key BPC metrics across the business.
• Partner closely with our CRM programme team to drive retention behaviours across retail.
• Involved in a wide range of ad hoc exploratory analysis to develop a deep understanding on top customer profiles and purchase behaviours as part of the wider suite of analytical tools
• Handling analytics requests and presenting insights both internally within the team as well as to a range of business stakeholders.
• Identifying key opportunities where customer analytics can influence and improve the current ways of working.

PERSONAL PROFILE

• Strong numerical and/or financial background.
• Advanced Excel skills.
• Knowledge of at least one programming language preferable, e.g. SQL
• Ability to understand and interpret data and communicate it in a concise and relevant way to various stakeholders.
• Strong line management skills and ability to handle and prioritise multiple requests.
• Strong communication and interpersonal skills, both written and verbal.
• Ability to establish and maintain effective working relationships.
• High Calibre Graduate with a strong analytical and retail mind set.
• Retail experience, preferably in a luxury retailer and/or a role which demonstrates numerical proficiency.
• Financial and/or budgeting experience.

MEASURES OF SUCCESS

• Full insight into the operations of the BPC regional teams, benchmarked with retail, resulting in increased  productivity and profitability.
• Regular, effective, timely reporting and analysis.
• Timely delivery of all assigned projects

FOOTER

Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.

Posting Notes: Singapore || Not Applicable || Singapore || COMMERCIAL RESOURCES || SAP - CLIENT AND CRM || n/a ||