Client Engagement Manager

Job Purpose - Overview

Support the Marketing and Communications team on brand, product, retail and wholesale marketing and communications functional planning. This role will be responsible for enhancing customer relationships, driving brand awareness, and executing strategic marketing initiatives to attract and retain high-value clientele.Support the VP of Marketing and Communications with admin tasks.  

Key Responsabilities

• Assist in the developing and maintaining the BR specific version of the Product Marketing plan aligned with key brand and commercial moments and ensure key stakeholders around the business are aligned around the calendar. 
• Support implementation of the functional execution of direct-to-consumer tactical marketing plans including mall partnerships and store openings to drive traffic and customer acquisition with focus on Flagship cities and stores. 
• Collaborate closely with customer insights team to identity traffic and sales trends year over year including brand tracker KPI’s, tourism data and CRM metrics to analyze marketing effectiveness, maximize ROI and optimize planning.    
• Manage communications between Wholesale and CE teams as it relates to marketing and events to foster collaboration 
• Support VP of Marketing and Communications with extensive calendar coverage, expenses and travel bookings 
• Support Director of Marketing and Director of Communications with administration tasks as needed, calendar and travel bookings 
• Marketing team administration duties including PO management and reconciliation, maintaining asset allocation documents and building 360 strategy decks 
• Develop and maintain relationships with VIP and loyal customers to enhance their shopping experience.
• Organize and coordinate exclusive client events, in-store activations, and personalized shopping experiences.
• Implement customer relationship management (CRM) strategies to foster long-term client retention and brand loyalty.
• Collaborate with sales teams to deliver exceptional client service and engagement initiatives.
• Identify and cultivate partnerships with luxury brands, influencers, and organizations that align with the company’s image.
• Coordinate co-branded events, sponsorships, and collaborations to increase market reach and customer engagement.
• Track and report on key client engagement and marketing performance indicators.
• Utilize data analytics to drive decision-making and optimize engagement strategies.

Qualifications, Skills, Experience Required

• Passion to innovate and consistently deliver best-in-class marketing experience 
• Excellent communication, organizational, teamwork and relationship building skills 
• Strong analytical and reporting skills 
• Interest in contemporary culture 
• Ability to be flexible, agile and prioritize  
• Ability to multitask and work autonomously 
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2+ years of experience in client engagement, marketing, or event coordination, preferably in the luxury retail sector.
• Strong understanding of high-net-worth client behaviors and luxury market trends.
• Excellent communication, organizational, and interpersonal skills.
• Proficiency in digital marketing, CRM tools, and social media management.