Marketing Coordinator

INTRODUCTION

At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.  

We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.

JOB PURPOSE

Seeking a consumer and marketing insights coordinator to support in delivering insights that inform marketing strategies and decision-making across the consumer functions. This role is critical for the delivery of Burberry forward and will play a key role in managing reporting processes, supporting research projects, and ensuring smooth execution of insights initiatives that help shape the future of the Burberry brand.

RESPONSIBILITIES

• Create and deliver marketing insights reports, including campaign analysis and KPI tracking across global and regional teams. 
• Conduct desk research and compile secondary data sources to identify market trends, competitor activity, and consumer behaviours. 
• Support the management and coordination of brand tracking studies and other research projects, liaising with external research partners and internal stakeholders. 
• Maintain and update dashboards and reporting tools to ensure accurate and timely insights for the Marketing department. 
• Collaborate with Data & Analytics and Marketing teams to gather and organise data for analysis, ensuring consistency and accuracy. 
• Prepare presentations and summaries of insights for internal stakeholders, ensuring clarity and impact.
• Manage administrative tasks related to research projects, including timelines, documentation, and stakeholder communication. 
• Respond to ad-hoc requests for data and insights, supporting agile decision-making across the business. 

PERSONAL PROFILE

•  Strong organisational skills with the ability to manage multiple tasks and deadlines in a fast paced environment.
• Analytical mindset with attention to detail and a passion for working with and deriving narratives from data. 
•  Proficiency in Microsoft Excel and PowerPoint; experience with data visualisation tools (e.g., Looker, Power BI) is a plus.
• Excellent communication skills, both written and verbal, with the ability to present information clearly. 
• Collaborative team player who can build positive relationships across departments. 
• Interest in consumer behaviour, marketing, and the luxury fashion industry 

Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.