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Digital Commerce Manager (12 month FTC)

Department:  DIGITAL
City:  London
Location:  GB

INTRODUCTION

Founded in 1856 by Thomas Burberry, Burberry is a global luxury brand with a distinctly British attitude. We are a global business with an extensive network of both owned and franchised stores across EMEIA, Asia Pacific and Americas. We are digital pioneers, and innovative technology underpins every aspect of our business, from product design to distribution and marketing. We believe that modern luxury means being socially and environmentally responsible; this mindset is core to our business and key to our long-term success.

JOB PURPOSE

The role will support in the trading and site optimisation of regional Burberry.com sites and lead on providing reporting and insights to the wider team to help drive decision making.

 

*This role is a 12 month fixed term contract. 

RESPONSIBILITIES

  • Generate weekly, monthly, quarterly trade reporting and analysis on regional Burberry.com sites and third parties to understand customer’s needs across different markets & identify opportunities for growth.
  • Attend regional trade meetings, presenting digital results and actions.
  • Partner closely with the central and local finance teams, providing analysis and support to aid forecasts.
  • Lead on analysis of online analytics and trade patterns in detail to ensure appropriate action is taken to pro-actively drive conversion.in each region.
  • Partner with central and local digital marketing teams on optimisation and localisation for regional sites, including .com, email and paid media.
  • Assist in digital strategic planning for short and mid-term, reviewing strategic pillars and localisation opportunities. Additional support business cases, collaborating with the Digital Product team to generate insights and research to support.
  • Manage omni-channel, stock and markdown reporting from a merchandising, product and analytics point of view.
  • Key contact in planning digital initiatives including pre-sale and client outreach strategies.
  • Support in buy prep analysis, providing regional insights whilst evolving the digital buy strategy.
  • Lead localised merchandising strategy, devising AB testing program and reporting to optimise conversion.

PERSONAL PROFILE

  • Previous digital or trading experience in related area.
  • Previous team management experience would be desirable. 
  • Accuracy, great attention to detail.
  • Analytical, good numerical skills.
  • Strong excel skills.
  • Good communication skills and teamwork.

FOOTER

Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.

 

Posting Notes: United Kingdom || Not Applicable || London || DIGITAL || NO DEPARTMENT - FDST9007 || n/a ||


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