RETAIL

We operate approximately 400 main-line stores, concessions and outlets across more than 30 countries. Each one is designed to allow customers to immerse themselves in our band and products and the stories that inspired them. 

Thomas Burberry took our brand from a small store in Basingstoke to locations in all corners of the world. He was even offering same-day delivery services back in 1934. This pioneering spirit continues to inspire our approach to crafting a truly luxury in store experience for our customers. 

Our Store Associates act as Burberry ambassadors, sharing our brand story and vision with our customers and offering a personal and tailored service. 

Through our training programmes and development initiatives, our in-store staff feel empowered to inspire our customers with their breadth of brand knowledge and expert trend insight. Whether it’s through leveraging the enhanced technology available in our stores or offering in-person styling advice, our Sales Associates have the best-in-class tools they need to create a truly Burberry luxury shopping experience. 

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We are unique, we are innovative. We are the future of luxury. Together we make Burberry.