Finance Analyst, Marketing

Department:  Finance
City:  London
Country:  GB

INTRODUCTION

Founded in 1856, Burberry today remains quintessentially British, with outerwear at its core.  Digital luxury positioning and intensive focus on design innovation, quality and heritage icons ensure continued brand purity and relevance globally across genders and generations. Burberry believes that in order to be a great brand it must also be a great company and constantly leverages the energy of its compassionate and creative thinking culture to continually innovate and drive the brand forward. Headquartered in London, Burberry is a design, marketing and retail led business with a global reputation for innovative product design, digital marketing initiatives and dynamic retail strategies.

JOB PURPOSE

The Financial Analyst, Marketing is responsible for the delivery of timely and accurate financial analysis, providing insights which drive change in cost behaviour and identifying opportunities to unlock operational efficiencies. 

Key to this role is the development of strong partnerships with Marketing, Creative Media and Brand Experience functions, utilising strong communication and commercial acumen to provide support and challenge.
 
Regular interaction with Regional Finance is necessary to ensure cost, forecast and budget alignment with corporate requirements.

This role will also be required to support or, on occasion, lead on transformation projects and adhoc initiatives.

RESPONSIBILITIES

Business Performance Management and Decision Support

  • Develop and establish processes for a smooth delivery of the month-end close; lead in partnering with Burberry Business Services to ensure that all marketing journal entries and accounting are accurately completed.
  • Continuous critical review of ways of workings and processes to identify opportunities for improvements in process efficiencies and controls as the business grows, whilst ensuring resources are effectively allocated.
  • Advanced financial modelling and insights to inform and support review of business functions. Provide and deliver analysis and insight that links financial reports to business strategies
  • Prepare and review management reports to ensure accuracy and presentation in line with business requirements (actuals, forecast, budget).  Lead on improving the processing and integrity of financial data, re-designing processes to further streamline reporting and ways of working.

 

Planning Budgeting & Forecasting

  • Support business with strong budget control
  • Complete, Coordinate, review and evaluate the development of plans, budgets & forecasts across the corporate functions (both regional and corporate cost), ensuring the most profitable allocation of resources through financial insights & constructive challenge.
  • Support the formulation and delivery of 5YP / other long-range plans
  • Supports the continuous improvement of planning, budgeting and forecasting processes.
  • Lead on forecasting of headcount costs; lead the review of actuals and HR updates with the Management Accounting team on a monthly basis.

 

Business Partnering

  • Foster a strong partnership mind-set between Finance and budget holders to provide analysis, challenge and insight on commercial finance matters and strategies – help to pro-actively address areas that may not have been previously considered. Maintain regular update meetings with key stakeholders to ensure existing costs and new developments are in line with budget, flagging budget risks to Senior Manager as appropriate
  • Provide a range of analysis activities to enable budget holders to manage and optimise their expenditure.
  • Act as the interface with key finance stakeholders
  • Aggregate analysis and feedback to share with the management and corporate teams

PERSONAL PROFILE

  • ACA, ACCA, CIMA, CPA – 3+ years PQE
  • Excellent Excel Skills
  • SAP, BOSS Reporting
  • Advanced Excel Skills
  • Strong modelling and analytical background
  • SAP, BW reporting
  • Ability to communicate with and influence a wide range of personalities in an articulate manner
  • Commercial acumen
  • Proven track record of delivering in a period of change
  • Proven ability to drive improvements
  • Strong business partnering experience at senior level
  • Financial, analytical and investment background


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